by Fion Lee, Jaime Poon, Mary Kan

More and more European designers havechosen Hong Kong as a base to launch their products. The Swedish, Dutch, French and German Chambers of Commerce collaborated to launch EuroPop! to introduce European designs to the Hong Kong audience. Four pop-up stores will be set up to showcase a range of products from lifestyle gadgets to fashion. In addition, the events will include creative workshops. Those interested can visit from Nov. 25 to Dec. 21. Entry is free of charge.

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